Prevo – Clothing E-commerce Website
A modern and fashion-forward online shopping experience designed for Prevo — a bold clothing brand targeting style-savvy shoppers. Built to convert with smooth navigation, striking visuals, and a checkout process that keeps buyers coming back.
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The Problem
Prevo wanted to scale their brand online, but their existing site lacked personality, speed, and intuitive shopping flows. Users struggled to explore products easily, leading to high bounce rates and abandoned carts.
The Challenge
We had to craft a site that not only looked visually aligned with fashion trends but also performed like a top-tier e-commerce store, fast, responsive, and frictionless. The goal was to balance brand storytelling with seamless usability.
Our Approach
We started by studying top fashion e-commerce trends and mapped out the ideal user journey, from first visit to final checkout. Then we designed a bold, editorial-inspired layout with large visuals, interactive filters, and a streamlined cart process. Mobile-first thinking ensured a smooth experience across devices.
The Outcome
Prevo saw a 60% increase in product views and a 40% boost in completed orders within the first month. The modern layout and intuitive design helped establish Prevo as a serious player in the online fashion space, building both credibility and conversions.
Clients love
They are incredibly responsive and deliver professional work through their talented team. Opency leads a smooth, collaborative process. I loved working with them—the team has great communication skills. Best of luck to the team for all their future projects!
Dana Kampman
They were great! They delivered a high-quality website, and I was impressed with their work. They were quick and efficient, and they communicated regularly with me and my team through virtual meetings. Overall, I’m happy with the results of the engagement.
Hugo Millington-Drake
They were very professional and friendly. The team consistently delivered on time and communicated professionally. Above all, they were enthusiastic, efficient, and receptive to feedback.
Bec Higgins
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